John Selman, Realtor, Broker, Phoenix, Scottsdale, Paradise Valley, Cave Creek, Carefree


John and Ollie, the photogenic NewfoundlandUnderstanding Buyers Lifestyle Needs, Bringing Marketing Expertise to HomeOwners’ Properties

For many families, their home is the most significant investment in their portfolio. For high wealth clients, the features and aesthetic choices may be just as complex as the financial considerations.

John works with Buyers and Sellers of Luxury properties.

For Homeowners selling their property, John is a licensed Real Estate Broker who brings his real estate experience, his Consulting and Sales skills, and his e-marketing expertise and practices from the tech world, to the Real Estate Industry’s best set of e-marketing tools at Coldwell Banker Global Luxury. He is dedicated to giving client’s properties maximum exposure, to close the sale in the minimum time, while giving clients the best consulting service possible. John says: “That’s why we provide Seller’s homes More Exposure, More Often, in More Mediums, at Higher Quality, than any other real estate company around the world”.

For Buyers, John is a trained Financial Analyst, Consultative Sales Expert, and a Real Estate Broker with an experienced eye for construction detail, who can understand your needs, identify matching properties, and shepherd you through this complex process. But John also understands your luxury lifestyle needs. With a decade spent meeting the Lifestyle needs of some of the wealthiest individuals in the world, he has an expertise in food, wine and entertaining that is hard to match. He is an Experienced Businessman, and Experienced Negotiator who can provide advice you need and represent your interests.

John’s passion is contagious, and he believes that “my customers just want to work with experienced people they know and trust, and when you love what you are doing, like I do, it shows!”

Business Philosophy – I’ve got this.

With an over-sized personality, many are surprised to find him warm and down-to-earth, with an uncanny ability to connect with them on a personal level. The client comes first, and late evenings may find John working on an innovative way to showcase a client property. He is always ready to receive a late night call from a client seeking an answer that will put their mind at ease.

John knows how frustrating, seemingly complicated, and time-consuming this whole process can feel to a Buyer or Homeowner. One of his favorite roles, is taking on the task, and simplifying the process for his customers. With his business experience and skills, he can navigate this complex process with a smile. He really does love being able to convey the message: “Relax, I’ve got this.”

John is also very appreciative of a last-minute opportunity for a showing, or other urgent request, and he understands the importance of establishing the client’s needs and taste, preparing in advance, and how critical time can be. “I have never forgotten the great agents who worked with me when we had a single day-trip to find our next house, nor those who lost our business, saying our urgent schedule was un-realistic.”

Education and Business Experience

John earned his MBA in marketing from Arizona State University, with an undergraduate focus on biology and computer science, and continued to pursued advanced coursework as an executive. Having grown up around the world, he arrived in the Valley from Canada, 35 years ago, renovated central Phoenix properties during college, and is intimate with the best neighborhoods historically, and those now on the rise.

He has a knack for matching clients to their ideal areas and properties, excels at the negotiating table, and navigates challenging situations with ease.

As an e-marketing and sales executive, with stints with IBM and start-ups in San Francisco, Dallas, New Orleans, Las Vegas, Atlanta, New York, La Jolla and Malibu, his regular relocation home searches provided valuable experiences, both good and bad, and led to his real estate career.

John has practiced and taught the Consulting Sales process to the best sales people in business. A former #1 sales executive at IBM, and an instructor of executive education, he teaches, practices, and practically breathes the Consulting Sales Process. John is the Experienced Real Estate Broker, Businessman, Consultative Sales Expert, and Experienced Negotiator you need and deserve to represent your interests, negotiate, and close your property sale in the shortest time frame and at the best price.

Lifestyle Experience

For buyers, John is a trained Financial Analyst and Real Estate Broker who can understand your needs, identify the best matching properties, and shepherd you through this complex process.

John is:

  • a licensed Real Estate Broker
  • a Member of The National Association of Realtors
  • a Member of The Scottsdale Association of Realtors
  • a Member of Phoenix Luxury Home Tour
  • a Member of Arizona Luxury Home Tour
  • a Member of the Arizona Regional MLS


John honed his luxury-specific marketing skills, re-positioning and invigorating a gourmet food and wine shop, as a pioneer in email and blogs delivering wine advice across the country to America’s wealthiest collector’s and some of the biggest names in entertainment and business.

Running a fine wine boutique, he consulted with auction houses, and worked with architects, cabinetmakers, contractors, and some of America’s best Realtors designing wine cellars for luxurious estates, and realized that Real Estate was what he wanted to concentrate on in his future.

As a partner in a bar and restaurant, he catered to the needs of some of the world’s wealthiest business people and celebrities. Having created a shop that was a social hub for the wine community, built a wine clientele around the world, and founded the Wine Classic for ChildHelp charity, John decided it was time to move on from technology, food and wine, and focus on real estate- his other lifestyle passion.

Community Involvement & Activities

John spends his rare free-time coaching and instructing on the Valley’s closest body of water, Tempe Town Lake. He teaches youth classes for the City of Tempe, coaches and competes throughout California and Hawaii, and paddles when he can find the time.

He loves the company of his family, his Newfoundland dogs, and working with and supporting his favorite charities.